New leadership in strategic communication
Marisa Bastos, who coordinates the communication of the Institute E+ Energy Transition, will be in charge of iCS strategic communication from February. Welcome!
ICS welcomes, from February, the new head of strategic communication, which is an area integrated to the department of institutional development and partners: Marisa Bastos.
Marisa has a degree in social communication, specializing in journalism, from FACHA. She has post-graduate qualifications in project management from the School of Engineering at UFF, and in business communication, at the Cândido Mendes University. Her professional experience includes working as a communications manager at Apex, linked to the MRE, where she implemented the strategic international communication to the United States, the European Union and China. She reformulated the processes of internal communication and digital communication, as well as coordinating the press support team. Marisa also worked for the candidature, and subsequently for the organizing committee, of the Rio 2016 Olympic Games. As communications manager, she headed the strategic communication plan – which involved five years of work until the Games began, and then the communication of Casa Brasil for the London Olympic Games. She was an observer at the Olympic Games in London (summer) and Sochi (winter) for the press operation and relations. She has also worked for the Consórcio Estreito Energia (CESTE), in the construction of the Estreito hydroelectric plant, in Maranhão, where she managed the press support teams, events, communication with impacted communities and internal communications. In 2019, Marisa started working in the third sector, heading the communication of the Institute E+ Energy Transition until January 2021.