Kigali Project and E+ Energy Dialogues Communications
The consultant and journalist Marisa Bastos starts work at iCS in July. The objective is to outline a strategic communication plan for the future actions of the energy programs.
Marisa has a degree in Social Communication, in which she specialized in Journalism, from FACHA. She has a post-graduate degree in the Management of Projects, from the School of Engineering, at UFF, and in Business Communication, at the Cândido Mendes University. Her professional experience includes working as a communications manager at Apex, linked to the MRE, where she implemented a strategic international communication to the United States, the European Union, and China. She reformulated the processes of internal communication and digital communication, as well as coordinating the press support team. Marisa also worked for the candidature, and subsequently for the Organizing Committee, of the Rio 2016 Olympic Games. As communication manager, she headed the Strategic Communication Plan – which involved five years of work until the Games began, and then the communication of Casa Brasil for the London Olympic Games. She was an observer at the Olympic Games in London (summer) and Sochi [CF1] (winter) for the press operation and relations. She has also worked for the Consórcio Estreito Energia (CESTE), in the construction of the Estreito Hydroelectric Plant, in Maranhão, where she managed the press support teams, events, communication with impacted communities, and internal communication. At iCS, Marisa will be working with the Kigali Project and the implementation of the E+ Energy Dialogues project.
The Kigali Project aims to help change the energy consumption profile of air conditioners in Brazil by adopting the best international practices. It also encourages the use of refrigerants that have a low potential for global warming.
E+ ENERGY DIALOGUES INSTITUTE
Institute E+ is an initiative of the Institute for Climate and Society (iCS), which later became an independent organization with an interdisciplinary team that provides analysis, studies and ideas about political and economic issues, focusing on the Brazilian energy transformation. The actions of E+ are based on identifying the trends and barriers of developing a Brazilian energy sector with low greenhouse gas (GHG) emissions. In addition, it also assesses the contributions this sector makes to other economic sectors in the same fashion.